Webinars | 2015

Twitter 101 & Twitter for California Advocacy

Twitter is becoming increasingly vital to the work of California advocates, often playing a central role in policy campaigns — it’s time to take the Twitter plunge!
This webinar, hosted by the PolicyLink California-based communications team, is an interactive Twitter training. The first half of the webinar will address Twitter basics, such as:
• Why should I join Twitter?
• What is a hashtag?
• How do I Tweet?
More seasoned Twitter users are welcome to join for the second half (starting at 11:45 a.m. PT), with a focus on using Twitter as an advocacy tool, including:
• Why should I participate in a Tweet chat?
• Should I Tweet directly at a policymaker?
• What is a Thunderclap?
This webinar is intended for California equity advocates, including partners in the Alliance for Boys and Men of Color, the California Equity Leaders Network, and SB 375 equity coalitions.
Trainers include:
• Anand Subramanian, Senior Communications Associate, PolicyLink
• Amber Washington, Senior Associate & Social Media Manager, PolicyLink