Democracy in Action Toolkit
Overview
We are excited to debut the Democracy in Action Toolkit. Made possible by the ideation of the Democracy Cohort, the Toolkit presents messaging strategies, visual identity, and assets proven to inspire collective action and strengthen belief in multiracial democracy. This messaging aims to bolster the agency of both the core base and persuadable audiences, overcoming barriers and seizing opportunities for civic engagement.
Rich with language and visual assets, this toolkit has been A/B message tested and found to increase people’s sense of agency to affect the future of their communities AND increase the likelihood of taking action to do so. These resources can be used as-is or tailored to the calls to action of your local preemption and industrial policy campaigns.