Jóvenes Sanos Enlists Convenience Store Owners In Fighting Obesity Among Latino Youth
Overview
A group of concerned students in Watsonville, CA formed Jóvenes SANOS, a program working to raise awareness about childhood obesity and implement policies that promote healthy nutrition and physical activity. This case study highlights the Watsonville Healthy Markets Pilot Program where students have successfully engaged local corner stores in marketing and promoting healthier food options. The program has contributed to substantial health improvements and decreased the County’s obesity rate.